RIBA Pylon Competition
2012 UK.
The Pylon is designed as a simplified, elegant update to the current format. The design solves the technical criteria whilst communicating a dynamic evocative form.
The structure is designed to have a minimal footprint, the tapering arms are angled to provide the minimum distance requirements for the components above.
The concept aims to have less visual impact, whilst generating a simple pure identity for the object itself.